Sally Holloway
Felicity Bryan Literary Agency
Likely Open
Updated: 9/8/2025
Agent Info
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Agency Info
Agent Bio
Sally Holloway represents award‑winning, bestselling and early‑career writers across a broad range of non‑fiction, specialising in “Big Ideas,” popular psychology, contemporary issues, economics and business (not how‑to), popular science, history, biography, literature and popular culture.
She seeks narrative non‑fiction, investigative journalism, and writers who explain complex ideas entertainingly.
A former editor, she enjoys working with authors to transform ideas into books, is Trustee of the Jane Grigson Trust, and founded/administrates the Jane Grigson Trust Award for first‑time writers on food and drink.
Recent exemplars she cites are Moneyland, Butler to the World, Free, and Empireland.
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Clients
- Johnny Acton
- Ben Ambridge
- Mark Avery
- Jonny Beardsall
- Andrew Blum
- James Brooke‑Smith
- Archie Brown
- Larisa Brown
- Karl Bushby
- Tom Butler‑Bowdon
- Graham Caveney
- Peter Chapman
- Marcus Chown
- Meredith Elkins
- James Fairhead
- Georgina Ferry
- Dominic Frisby
- David Goldblatt
Agent requirements and submission statuses can change without notice. Because guidelines are often open to interpretation, we recommend a final review of the agent's official website before submitting. This listing is provided for informational purposes and does not constitute an endorsement. We're rooting for you—good luck!